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    Cawkwell's Dastardly Good Fudge

    Here’s a taste of a delicious new fudge brand we’re developing at the moment.

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    Social Change Assistance Trust

    BRAND IDENTITY | STATIONERY | WEB DESIGN | DOCUMENT DESIGN
    CLIENT: Social Change Assistance Trust

    SCAT’s previous identity featured a tree and this was used as an appropriate starting point in the design of the new logo. The two trees are seen flowing into one another in a transformative dialogue and exchange. The forms of an ‘S’ and ‘C’ are contained in the logo. The empty space between the trunks is house shaped, symbolising security and a sense of place and belonging.

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    Human + Kind

    BRAND IDENTITY | STATIONERY | WEB DESIGN | DOCUMENT DESIGN | PACKAGING DESIGN
    CLIENT: Human+Kind Skincare
    AGENCY: ThinkTank

    Human+Kind is a down-to-earth company built around solving skin problems in an ethical way. All of their products are dermatologically tested, allergy screened and kind to sensitive skins. We developed a graceful, feminine brand to reflect their values.

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    Edgars Red Carpet Sale

    3D ILLUSTRATION
    CLIENT: Edgars
    AGENCY: The Jupiter Drawing Room

    We were commissioned to create a hyper realistic dress made from glossy red paper shopping bags to fit a model photographed by the agency. We built it in 3D, matching lighting so that it would virtually drape her in a credible realistic image.

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    Electric Bar

    BRAND IDENTITY | STATIONERY | WEB DESIGN | DOCUMENT DESIGN | EXTERIOR BUILDING DESIGN
    CLIENT: Electric Bar
    AGENCY: ThinkTank

    In collaboration with Irish strategic branding consultancy ThinkTank, we created the branding, signage and exterior, website and menus for an exciting new restaurant perched on the banks of the river Lee in Cork.

    Electric ‘Theatre of Life’ gives a grand old Art Deco building a dramatic new look and offers diners innovative experiences like movie screenings while they enjoy the world-class bar and restaurant.

    The design very much took its cue from the Art Deco heritage of the building. This was carried right through from the structural renovations to finer details such as the menu design.

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    Fabulous Fabric Company

    BRAND IDENTITY | STATIONERY | WEB DESIGN | SIGNAGE DESIGN | EXTERIOR BUILDING DESIGN
    CLIENT: The Fabulous Fabric Company
    AGENCY: ThinkTank

    Joom was commissioned to create an updated brand for this established textile supplier based in a landmark Irish dance hall. The fresh interpretation was tactile and playful but appropriate. The new brand was then applied to all elements, from business cards, website and shopping bags to the interior and exterior of the building itself. Innovative new signage helped build brand awareness and capture attention of customers driving between Cork and Killarney.

    The Fabulous Fabric Company won the prestigious Gaeilge Marketing Award for the best marketed company in Ireland following this rebrand.

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    National Event Hire

    BRAND IDENTITY | STATIONERY | WEB DESIGN | DOCUMENT DESIGN | EXTERIOR BUILDING DESIGN | FLEET BRANDING
    CLIENT: National Event Hire
    AGENCY: ThinkTank

    This Irish catering and party hire company needed an updated brand, along with online catalogue, fleet branding and branding of their corporate offices.

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    Association of Women in Development

    BRAND IDENTITY | WEB DESIGN | EVENT SIGNAGE DESIGN
    CLIENT: AWID or the Association for Women’s Rights in Development

    AWID is an international, multi-generational, feminist, creative, future-orientated membership organisation committed to achieving gender equality, sustainable development and women’s human rights. Every four years they hold an international Forum, and Joom was fortunate to be selected to do the design for this event in 2008 in Cape Town, and then again for the 2012 event in Istanbul.

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    Iden Design

    BRAND IDENTITY | STATIONERY | WEB DESIGN | INTERIOR DESIGN | FURNITURE DESIGN
    CLIENT: Iden design

    Having created their brand and positioning, Joom was commissioned by Bahrain-based branding consultancy Idendesign to design the interior and custom furnishings for their new studio space. The result was a workspace perfectly in synch with the brand.